Top firms ranked
15
#1 firm's city score
422
Pure Financial Advisors
Average city score
210.9
City scale — not the 0–100 national score
AI Visibility Report
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2
0
8
14Local Specialist
Ranks #1 here but #158 nationally — a genuinely local presence.
National rank
#158
National score
44.1/100
Avg. position here
3.4
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT8%
Claude0%
Perplexity33%
Gemini58%
Split between Gemini (58%) and Perplexity (33%) — 24 total mentions across 4 platforms.
13155National Leader
Ranks #2 locally and #1 nationally — consistently high visibility across markets.
National rank
#1
National score
87.5/100
Avg. position here
4.8
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT4%
Claude13%
Perplexity63%
Gemini21%
Primarily visible on Perplexity (63%), with secondary presence on other platforms — 24 total mentions across 4 platforms.
40120Local Focus
Ranks #3 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.2
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT25%
Claude0%
Perplexity75%
Gemini0%
Primarily visible on Perplexity (75%), with secondary presence on other platforms — 16 total mentions across 4 platforms.
11113National Leader
Ranks #4 locally and #3 nationally — consistently high visibility across markets.
National rank
#3
National score
76.2/100
Avg. position here
5.3
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT6%
Claude6%
Perplexity6%
Gemini81%
Gemini drives 81% of this firm's AI visibility in this city — 16 total mentions across 4 platforms.
01420Local Focus
Ranks #5 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
6.6
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude88%
Perplexity13%
Gemini0%
Claude drives 88% of this firm's AI visibility in this city — 16 total mentions across 4 platforms.
10130Local Focus
Ranks #6 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
4.7
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT7%
Claude0%
Perplexity93%
Gemini0%
Perplexity drives 93% of this firm's AI visibility in this city — 14 total mentions across 4 platforms.
8002Regional Player
Ranks #7 in this city and #61 nationally — moderate visibility beyond this market.
National rank
#61
National score
50.8/100
Avg. position here
2.1
Excellent — typically in the top 3 when mentioned
AI platform breakdown · this metro
ChatGPT80%
Claude0%
Perplexity0%
Gemini20%
Primarily visible on ChatGPT (80%), with secondary presence on other platforms — 10 total mentions across 4 platforms.
00010Local Focus
Ranks #8 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
3.1
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity0%
Gemini100%
Gemini drives 100% of this firm's AI visibility in this city — 10 total mentions across 4 platforms.
3070Local Focus
Ranks #9 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
3.7
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT30%
Claude0%
Perplexity70%
Gemini0%
Primarily visible on Perplexity (70%), with secondary presence on other platforms — 10 total mentions across 4 platforms.
2080Local Focus
Ranks #10 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.4
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT20%
Claude0%
Perplexity80%
Gemini0%
Primarily visible on Perplexity (80%), with secondary presence on other platforms — 10 total mentions across 4 platforms.
01000Local Focus
Ranks #11 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
7.9
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude100%
Perplexity0%
Gemini0%
Claude drives 100% of this firm's AI visibility in this city — 10 total mentions across 4 platforms.
2602Consistent Performer
Ranks #12 locally and #10 nationally — consistent visibility across markets.
National rank
#10
National score
67.6/100
Avg. position here
8.7
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT20%
Claude60%
Perplexity0%
Gemini20%
Balanced visibility across 3 AI platforms — 10 total mentions across 4 platforms.
0090Local Focus
Ranks #13 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
4.4
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity100%
Gemini0%
Perplexity drives 100% of this firm's AI visibility in this city — 9 total mentions across 4 platforms.
0054Local Focus
Ranks #14 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
4.9
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity56%
Gemini44%
Split between Perplexity (56%) and Gemini (44%) — 9 total mentions across 4 platforms.
1800Local Focus
Ranks #15 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.0
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT11%
Claude89%
Perplexity0%
Gemini0%
Claude drives 89% of this firm's AI visibility in this city — 9 total mentions across 4 platforms.
Showing San Diego's top 15 — every listed firm is a registered investment adviser, verified against the SEC/state Form ADV registry. Firms below the cutoff are still tracked: search any firm name above.
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Disclaimer
This is independent research, not investment advice or an endorsement. Scores measure how often and how prominently AI assistants surface a firm as of August 12, 2026 — not its competence, credentials, performance, or fit for any client. Rankings reflect clean, non-personalized queries and may differ from what any individual user sees. AdvisorFinder is not affiliated with, sponsored by, or endorsed by OpenAI, Anthropic, Google, or Perplexity; their names and logos identify the tools we test.
This board ranks independent RIA firms only. National wirehouses, banks, broker-dealers, and asset managers — Morgan Stanley, Merrill, Charles Schwab, Fidelity, Vanguard, and similar — are out of scope by design: they compete in a different category, and their household-brand ubiquity in AI answers would turn an independent-advisor ranking into a big-brand recognition contest. Independent advisor teams affiliated with those institutions are evaluated as their own firms.
Scores and ranks are recomputed each edition from a fixed query library. Because assistant outputs vary run to run, small movement between editions is expected — rank changes outside the top 25 are shown as approximate. See the full methodology, or request a correction.