Top firms ranked
15
#1 firm's city score
780
Albion Financial Group
Average city score
220.6
City scale — not the 0–100 national score
AI Visibility Report
See where your firm ranks
6
12
11
15National Leader
Ranks #1 locally and #18 nationally — consistently high visibility across markets.
National rank
#18
National score
60.1/100
Avg. position here
3.3
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT14%
Claude27%
Perplexity25%
Gemini34%
Balanced visibility across 3 AI platforms — 44 total mentions across 4 platforms.
301016Local Specialist
Ranks #2 here but #70 nationally — a genuinely local presence.
National rank
#70
National score
49.4/100
Avg. position here
3.8
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT10%
Claude0%
Perplexity34%
Gemini55%
Split between Gemini (55%) and Perplexity (34%) — 29 total mentions across 4 platforms.
31204National Leader
Ranks #3 locally and #1 nationally — consistently high visibility across markets.
National rank
#1
National score
87.5/100
Avg. position here
6.1
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT11%
Claude4%
Perplexity71%
Gemini14%
Primarily visible on Perplexity (71%), with secondary presence on other platforms — 28 total mentions across 4 platforms.
00112National Leader
Ranks #4 locally and #4 nationally — consistently high visibility across markets.
National rank
#4
National score
75.8/100
Avg. position here
5.9
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity85%
Gemini15%
Perplexity drives 85% of this firm's AI visibility in this city — 13 total mentions across 4 platforms.
01000Local Focus
Ranks #5 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.2
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude100%
Perplexity0%
Gemini0%
Claude drives 100% of this firm's AI visibility in this city — 10 total mentions across 4 platforms.
1450Local Focus
Ranks #6 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.3
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT10%
Claude40%
Perplexity50%
Gemini0%
Split between Perplexity (50%) and Claude (40%) — 10 total mentions across 4 platforms.
0900National Leader
Ranks #7 locally and #11 nationally — consistently high visibility across markets.
National rank
#11
National score
64.4/100
Avg. position here
4.9
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude100%
Perplexity0%
Gemini0%
Claude drives 100% of this firm's AI visibility in this city — 9 total mentions across 4 platforms.
1017Local Specialist
Ranks #8 here but #272 nationally — a genuinely local presence.
National rank
#272
National score
40.5/100
Avg. position here
5.3
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT11%
Claude0%
Perplexity11%
Gemini78%
Primarily visible on Gemini (78%), with secondary presence on other platforms — 9 total mentions across 4 platforms.
0108Local Focus
Ranks #9 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.6
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude11%
Perplexity0%
Gemini89%
Gemini drives 89% of this firm's AI visibility in this city — 9 total mentions across 4 platforms.
2024National Leader
Ranks #10 locally and #24 nationally — consistently high visibility across markets.
National rank
#24
National score
57.6/100
Avg. position here
5.9
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT25%
Claude0%
Perplexity25%
Gemini50%
Balanced visibility across 3 AI platforms — 8 total mentions across 4 platforms.
0080Consistent Performer
Ranks #11 locally and #49 nationally — consistent visibility across markets.
National rank
#49
National score
52.1/100
Avg. position here
8.4
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity100%
Gemini0%
Perplexity drives 100% of this firm's AI visibility in this city — 8 total mentions across 4 platforms.
1060Local Focus
Ranks #12 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
2.7
Excellent — typically in the top 3 when mentioned
AI platform breakdown · this metro
ChatGPT14%
Claude0%
Perplexity86%
Gemini0%
Perplexity drives 86% of this firm's AI visibility in this city — 7 total mentions across 4 platforms.
0070Local Focus
Ranks #13 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
3.9
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity100%
Gemini0%
Perplexity drives 100% of this firm's AI visibility in this city — 7 total mentions across 4 platforms.
4030Local Focus
Ranks #14 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.7
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT57%
Claude0%
Perplexity43%
Gemini0%
Split between ChatGPT (57%) and Perplexity (43%) — 7 total mentions across 4 platforms.
0070Local Focus
Ranks #15 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
6.6
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity100%
Gemini0%
Perplexity drives 100% of this firm's AI visibility in this city — 7 total mentions across 4 platforms.
Showing Salt Lake City's top 15 — every listed firm is a registered investment adviser, verified against the SEC/state Form ADV registry. Firms below the cutoff are still tracked: search any firm name above.
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Disclaimer
This is independent research, not investment advice or an endorsement. Scores measure how often and how prominently AI assistants surface a firm as of August 12, 2026 — not its competence, credentials, performance, or fit for any client. Rankings reflect clean, non-personalized queries and may differ from what any individual user sees. AdvisorFinder is not affiliated with, sponsored by, or endorsed by OpenAI, Anthropic, Google, or Perplexity; their names and logos identify the tools we test.
This board ranks independent RIA firms only. National wirehouses, banks, broker-dealers, and asset managers — Morgan Stanley, Merrill, Charles Schwab, Fidelity, Vanguard, and similar — are out of scope by design: they compete in a different category, and their household-brand ubiquity in AI answers would turn an independent-advisor ranking into a big-brand recognition contest. Independent advisor teams affiliated with those institutions are evaluated as their own firms.
Scores and ranks are recomputed each edition from a fixed query library. Because assistant outputs vary run to run, small movement between editions is expected — rank changes outside the top 25 are shown as approximate. See the full methodology, or request a correction.