Top firms ranked
15
#1 firm's city score
423
Plante Moran Financial Advisors
Average city score
198.9
City scale — not the 0–100 national score
AI Visibility Report
See where your firm ranks
8
6
4
7National Leader
Ranks #1 locally and #40 nationally — consistently high visibility across markets.
National rank
#40
National score
59.5/100
Avg. position here
4.1
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT32%
Claude24%
Perplexity16%
Gemini28%
Balanced visibility across 4 AI platforms — 25 total mentions across 4 platforms.
4676Local Specialist
Ranks #2 here but #123 nationally — a genuinely local presence.
National rank
#123
National score
52.6/100
Avg. position here
5.0
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT17%
Claude26%
Perplexity30%
Gemini26%
Balanced visibility across 4 AI platforms — 23 total mentions across 4 platforms.
12124National Leader
Ranks #3 locally and #13 nationally — consistently high visibility across markets.
National rank
#13
National score
71.0/100
Avg. position here
5.4
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT5%
Claude11%
Perplexity63%
Gemini21%
Primarily visible on Perplexity (63%), with secondary presence on other platforms — 19 total mentions across 4 platforms.
3507Local Focus
Ranks #4 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
6.8
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT20%
Claude33%
Perplexity0%
Gemini47%
Balanced visibility across 3 AI platforms — 15 total mentions across 4 platforms.
4703Local Specialist
Ranks #5 here but #265 nationally — a genuinely local presence.
National rank
#265
National score
48.6/100
Avg. position here
8.3
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT29%
Claude50%
Perplexity0%
Gemini21%
Balanced visibility across 3 AI platforms — 14 total mentions across 4 platforms.
01031Local Specialist
Ranks #6 here but #69 nationally — a genuinely local presence.
National rank
#69
National score
56.3/100
Avg. position here
11.4
Moderate — typically positions 10–20
AI platform breakdown · this metro
ChatGPT0%
Claude71%
Perplexity21%
Gemini7%
Primarily visible on Claude (71%), with secondary presence on other platforms — 14 total mentions across 4 platforms.
0561National Leader
Ranks #7 locally and #8 nationally — consistently high visibility across markets.
National rank
#8
National score
76.1/100
Avg. position here
3.9
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude42%
Perplexity50%
Gemini8%
Split between Perplexity (50%) and Claude (42%) — 12 total mentions across 4 platforms.
2018Local Focus
Ranks #8 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
4.2
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT18%
Claude0%
Perplexity9%
Gemini73%
Primarily visible on Gemini (73%), with secondary presence on other platforms — 11 total mentions across 4 platforms.
0632Local Focus
Ranks #9 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
8.6
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude55%
Perplexity27%
Gemini18%
Balanced visibility across 3 AI platforms — 11 total mentions across 4 platforms.
4105Local Specialist
Ranks #10 here but #235 nationally — a genuinely local presence.
National rank
#235
National score
49.2/100
Avg. position here
4.0
Very good — typically in the top 5 when mentioned
AI platform breakdown · this metro
ChatGPT40%
Claude10%
Perplexity0%
Gemini50%
Split between Gemini (50%) and ChatGPT (40%) — 10 total mentions across 4 platforms.
00100Local Focus
Ranks #11 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.4
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity100%
Gemini0%
Perplexity drives 100% of this firm's AI visibility in this city — 10 total mentions across 4 platforms.
1621Local Focus
Ranks #12 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
6.3
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT10%
Claude60%
Perplexity20%
Gemini10%
Mixed visibility across platforms — 10 total mentions across 4 platforms.
0090Local Focus
Ranks #13 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
5.4
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude0%
Perplexity100%
Gemini0%
Perplexity drives 100% of this firm's AI visibility in this city — 9 total mentions across 4 platforms.
0531Local Focus
Ranks #14 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
9.1
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT0%
Claude56%
Perplexity33%
Gemini11%
Split between Claude (56%) and Perplexity (33%) — 9 total mentions across 4 platforms.
2303Local Focus
Ranks #15 in this city with no national ranking — AI visibility concentrated in local markets.
National rank
Not in top 300
National score
—
Avg. position here
6.5
Good — often in the top 10 when mentioned
AI platform breakdown · this metro
ChatGPT25%
Claude38%
Perplexity0%
Gemini38%
Balanced visibility across 3 AI platforms — 8 total mentions across 4 platforms.
Showing Detroit's top 15 — every listed firm is a registered investment adviser, verified against the SEC/state Form ADV registry. Firms below the cutoff are still tracked: search any firm name above.
How to read a grade
Disclaimer
This is independent research, not investment advice or an endorsement. Scores measure how often and how prominently AI assistants surface a firm as of September 15, 2026 — not its competence, credentials, performance, or fit for any client. Rankings reflect clean, non-personalized queries and may differ from what any individual user sees. AdvisorFinder is not affiliated with, sponsored by, or endorsed by OpenAI, Anthropic, Google, or Perplexity; their names and logos identify the tools we test.
This board ranks independent RIA firms only. National wirehouses, banks, broker-dealers, and asset managers — Morgan Stanley, Merrill, Charles Schwab, Fidelity, Vanguard, and similar — are out of scope by design: they compete in a different category, and their household-brand ubiquity in AI answers would turn an independent-advisor ranking into a big-brand recognition contest. Independent advisor teams affiliated with those institutions are evaluated as their own firms.
Scores and ranks are recomputed each edition from a fixed query library. Because assistant outputs vary run to run, small movement between editions is expected — rank changes outside the top 25 are shown as approximate. See the full methodology, or request a correction.